We book qualified meetings under your brand. You keep the margin. No SaaS to manage, no SDR to hire, no payment until the first 5 meetings are on the calendar.
Most agencies discover white label lead generation the same way: a client asks for outbound, the agency doesn't want to build an SDR team from scratch, and the founder starts looking for a partner who can run the work quietly in the background.
White-label software is a SaaS tool you rebrand and run yourself — your logo on the login screen, your team still doing all the work. The tool is white-labeled. The labor isn't.
White-label service is a partner that runs the entire outbound motion behind your brand. Sequences, sending infrastructure, reply handling, booked meetings — all under the hood. You sell the outcome. They deliver it.
FlowCraftPro is the second. If you want to know how to white label lead generation without hiring, this page is about that path. If you want a tool to run yourself, we'll say so on the call.
Your client never sees the machine. Here's what that looks like in practice.
Every sub-component of outbound, delivered as a service — your client never sees a FlowCraftPro logo on anything.
Sending domains, warmed inboxes, sequences, AI personalization, reply handling, and booked meetings — all branded as yours.
Already running top-of-funnel but don't want to staff the qualification layer? We take it from reply to calendar. See our outsourced appointment setting program for standalone engagements.
The same ICP and AI agent pushed through LinkedIn sequences in parallel with email — consistent messaging across both channels without a visible seam.
The reasons compound on each other.
Margin without headcount - partner rate is a fraction of one SDR's loaded cost
Retention without fulfillment drag - clients who get meetings stay longer
Compliance handled - HIPAA, GDPR, CAN-SPAM, suppression lists baked in
First-5-meetings guarantee passes through to your client - risk sits with us
Pick the one that matches what you're optimizing for: time or margin per unit.
| White-label software (rebranded SaaS) | White-label service (FlowCraftPro) | |
|---|---|---|
| Who runs the outbound | Your team | We do, behind your brand |
| Setup time to first meeting | 4–8 weeks learning the tool | 14 days, no learning curve |
| Deliverability ownership | Yours | Ours |
| Copy, ICP, sequences | You build from scratch | We bring ready vertical playbooks |
| Monthly cost profile | Low software fee + high labor | Flat partner rate, no labor |
| Client-facing branding | Yours | Yours |
| Who gets blamed if it fails | You | Us — covered by the guarantee |
| Scales with client count | Only if you keep hiring | Yes, without hiring |
The math, in the open.
FlowCraftPro charges you a flat monthly fee per engagement. You set what your clients pay. The delta is your margin — no revenue share, no clawbacks, no surprise markups.
Agencies inside the reseller program typically charge clients 2–3x the partner rate. A $3k/mo partner fee resold at $7–9k is the common structure.
Most partners bolt it onto an existing PPC or SEO retainer as an upsell. Zero extra sales motion — it becomes a checkbox on the renewal conversation.
Partners running three or more active client engagements get tier pricing, which widens the margin without changing the retail.
The first-5-meetings guarantee passes through to you. If we don't deliver, your client doesn't pay and neither do you. Risk sits with us.
Partner rate sheet is sent after the qualification call. No commitment required to see the numbers.
The program works well for some agencies and badly for others.
Agencies that resell lead gen grow faster than agencies that refer it out. 15-minute qualification call. No deck, no pitch, no obligation.
Apply for the White-Label Partner ProgramRate sheet sent after the call. First 5 meetings free per engagement. Full refund if guarantee not met in 90 days.